Safaricom Consumer Research Manager Job in Kenya

Safaricom Limited is the leading mobile telecommunications company in Kenya. 

We are at the forefront of the industry and always seek to attract and retain talented, creative and innovative team players who are excited by the opportunity of pushing the frontiers of this evolving technology, growing our services, exciting our customers and contributing to our community. 

At Safaricom, we take pride in our talent and develop them to realize their maximum potential!

Research Manager - Consumer

Ref: MD_MCS_MARCH_2013
 

Reporting to Senior Manager- Research & Customer Insights, the successful candidate will Support the brand and product strategy by providing the highest quality marketing intelligence upon which strategic and tactical decisions are made, be proactive in the identification and evaluation of the information needs of the business and the utilization of relevant information, the integration of information as it pertains to the business and Monitor and evaluate the brand and product & service performance - marketing activities and delivery ; Champion and Facilitate consumer insights generation and implementation.

Key responsibilities include;

• Proactive identification & evaluation of the business information needs and further implementation;
• Manage research projects for the brand and various products;
• Monitoring and Evaluation;
• Being the consumer insights champion within the various product teams and brand;
• Manage all relevant data for the brand and various products ie continuous tracking information, consumer information, competitor intelligence, macro data etc;

The ideal candidate should possess the following skills and competencies:

• B com /Business statistics or B.A Economics;
• Minimum 4 years in marketing research;
• Have a good telecommunication industry experience/knowledge;
• Sound knowledge of marketing and strategic issues;
• Have a good understanding of, and desire to get close to consumers/ customers;
• Good project management skills;
• Experience of managing qualitative and quantitative research projects;
• Ability to direct agency in designs, analysis and reporting;
• Project management experience ;
• Ability to drive long hours as the job requires about 40% of the time being out in the field

If you feel that you are up to the challenge and posses the necessary qualification and passion send your resume and application letter indicating your experience and why you are the most suitable candidate for the role clearly quoting the job title to the address below. 

The deadline for application is Wednesday 27th March, 2013.

The Senior Manager – Talent Acquisition
Safaricom Ltd
Via E-mail to: hr@safaricom.co.ke