Position: Marketing Executive
Reports to: Brand Manager
Company Profile:
A highly successful Multi-National Organisation with a local Manufacturing Plant that has operated in the Kenyan market as well as the East African Region is looking for a motivated and energetic individual to work in the Marketing Department.
Duties and Responsibilities
Implementing and executing annual marketing activities for the assigned product portfolio.
Provide recommendations to the manager based on the research findings to optimize the assigned product portfolio performance in line with brand objectives
Identify new opportunities for the assigned product portfolio growth in relation to new retailers and consumer segments
Implementing and coordinating promotional(BTL) activities for the assigned product portfolio, such as retail promotions ,consumer promotions, in-door/out-door activations, Visual merchandising and joint promotions
Implementing marketing collaterals and retail support material for the assigned product portfolio
Implementing and executing marketing activities to increase customer acquisition for the assigned product portfolio
Implementing and executing effective marketing activities for Key Accounts, Distributor Key accounts and Joint Promotions Partners to optimize the Sales and Volume targets for the assigned product portfolio
Preparing weekly /monthly marketing reports and monitoring the activities for the assigned product portfolio
Building and Sustaining Long – Term Product Marketing Partnerships with the Modern Trade stocking the assigned product portfolio
Conducting Market Intelligence and competitor Movements to maintain a strong competitive edge for the assigned product portfolio
Providing support on the implementation of New Product Development and Ad- Hoc Projects
Essential or Minimum Requirements:
Education
Diploma in Marketing
Knowledge and Experience
5 years or more of relevant experience in Product Marketing or Agency Marketing
Experience in Key Account/ General Trade is necessary
Strong analytical skills and figures sensitive
Team player, self motivated and able to work under pressure
Excellent interpersonal and communication skills
Proficiency in written and spoken English and Kiswahili
To apply for this position send your CV to mycv@myjobseye.com quoting the position in the subject line and preferred location.
Kindly also mention your current/ last salary and benefits.
Only shortlisted candidates will be contacted
