Showing posts with label Brand Manager. Show all posts
Showing posts with label Brand Manager. Show all posts

Friday, 5 June 2015

Branch Service Manager, Brands Manager and Supply Chain Executive

CMC Motors Group Ltd
 
Exciting Career Opportunities: We are one of the largest automotive and agricultural solutions providers in the Region and a franchise holder of some of the renowned motor vehicle brands in the world. 

We are seeking to recruit dynamic, creative and a self-oriented professional to fill the below position within CMC East Africa (Kenya, Uganda and Tanzania).
 
1. Branch Service Manager
 
Reporting to the Service Operations Manager / Country Manager / Branch Manager, the incumbent will be responsible for monitoring and achieving budgeted sales, gross margin & net profit for the location by implementing standard operating procedures & effective usage of human & other resources. 


He/she will ensure customer satisfaction targets are achieved by implementing best business practices and implement & follow dealer standards set by manufacturers.

Key Responsibilities
  • To maximize the revenue potential from Service operations to meet the Net Sales, Gross margin & net profit objectives.
  • Provide positive customer experience and achieve customer satisfaction targets through efficient service process.
  • To monitor and coordinate the planned individual staff career development plans are achieved through training and ensure high motivation levels.
  • To implement the Principals Dealer standards on Systems and processes for achieving compliance and adopting best business practice.
  • Plan and deliver optimal utilization of the manpower resources to meet or exceed Service performance KPI benchmarks on productivity, efficiency, and turnaround time, revenue per order through process and people development.
  • Effectively monitor and follow up credit outstanding as well maintain cordial relationship with Creditors to achieve nil overdue more than 60 days and review credit limits in line with business.
  • To adhere to product concern handling and escalation process to achieve timely resolution and customer satisfaction and ensure staff are technically updated of the developments.
  • Continually monitor the effectiveness of the integrated sales and marketing strategy and planned activities, providing and seeking feedback on the quality of delivery from and suggesting / implementing corrective action where appropriate.
Minimum Qualifications, Knowledge Experience & Key Competencies
  • University degree in Automotive/Mechanical Engineering from a recognized Institution.
  • At least 8 -10 years’ experience in automotive dealership out of which a minimum 5 years should be at Managerial Level in a Service Department.
  • A Results oriented person with sound understanding of automotive dealer/distributor business processes and ERP skills.
  • Excellent verbal and written communication skills, including the ability to convey ideas and positions clearly.
  • Excellent interpersonal skills, with the ability to establish and develop relationships.
  • Analytical skills and Leadership skills, decisiveness and business acumen.
  • Highly organized and able to prioritize workloads and meet tight deadlines.
2. Brands Manager
 
Reporting to the Group After sales Manager, the incumbent will be responsible for assisting in the development of Brand, PR and Public Engagement initiatives in line with annual business strategy, to reinforce the corporate and brand image by effectively administering the annual communication plan.

To liaise with all stake holders so as to ensure that maximum value is derived for the brand resulting in improved brand awareness, brand preference and ultimate increase in customer numbers thereby realizing business revenue. Minimal latitude for independent judgment is allowed.

Key Responsibilities
  • To assist in the development, execution and implementation of annual brand tactical plan while ensuring brand/portfolio alignment with customer segments.
  • Analyzes and defines the market and provide accurate sales projections/forecasts for existing products
  • Champions the Triple Bottom Line in brand development, strategy and tactical initiatives
  • Develops and implements marketing plan with promotional budget responsibility. Implements promotional tactics within budget parameters
  • Provide Purchase based data analysis for the brand. Provide insight and support to the enterprise to better understand market trends and dynamics. Also, identify opportunities in markets where there are unmet needs.
  • Thorough and continuous monitoring of the market with the franchise Divisional heads to ensure all products are positioned to maximise competitiveness whilst also providing TE with budgeted margins. 
  • At the same time ensures all relevant cost factors are included within the franchises cost build up and submitted for approval as per company policy.
  • Devise and develop budgets for sales marketing, administrative functions and personnel to effectively promote the various brand image and market share in the region.
  • Translate brand strategies into brand plans, brand positioning and go-to-market strategies.
  • Lead creative development and create motivating stimulus to get targeted population to “take action”
  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs)
  • Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues
  • Oversee the development and implementation of an effective digital marketing and advertising activities to ensure consistency with the various franchise line strategy.
  • Identify challenges and emerging issues faced by the organization. 
  • Work with senior management team and staff to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them.
  • Create strategic linkages, alliances and integration within principle areas of responsibility, in the community in the form of strategic partnerships that leverage influence, investment or impact CSR.
  • Oversee development of all print communications including marketing materials and electronic communications, website and new media; manage relationships with associated vendors.
Minimum Qualifications, Knowledge Experience & Key Competencies
  • University degree in PR or Marketing from a recognized Institution.
  • A post graduate Diploma in Marketing is desirable
  • At least 5 years’ experience in Marketing/Public Relations.
  • Agency, Media house experience is an added value.
  • Broad knowledge of the technical elements involved in communications, public relations, issues management and advertising.
  • Demonstrated leadership skills and Strategic/Systems Thinking, Customer Orientation, Decisiveness.
  • Excellent verbal and written communication skills, including the ability to convey ideas and positions clearly.
  • Excellent interpersonal skills, with the ability to establish and develop relationships.
3. Supply Chain Executive
 
Reporting to the Parts Supply Chain Manager, the incumbent will be responsible for the performance of the daily duties and responsibilities in the Central Parts Procurement department leading to enhanced sales, performance, growth and sustainability of the Parts Department through a stabilized Part Supply Chain process.

Key Responsibilities
  • Ensure effective management of materials across the region.
  • Execute the Parts Purchase Plan for the three countries.
  • Monitor Purchase Plan performance against actual for review and adjustment.
  • Generate orders from Easy Stock/Syncron for all brands across the three countries.
  • Order transmission to principals for all brands.
  • Branch ordering and recall.
  • Manage Principal relationships and Accounts.
  • Order tracking and Lead time reporting at the various stages with the respective Stake Holders (Principals, Finance, Logistics)
  • Conduct Market Surveys (Price Comparisons) with a view of establishing the Groups competitive position.
Minimum Qualifications, Knowledge Experience & Key Competencies
  • University Degree in Procurement/Logistics/Supply Chain from a recognized Institution.
  • A post graduate Diploma in Supply chain is desirable
  • At least 5 years’ experience in supply chain management.
  • Experience in the automotive industry is an added value.
  • Ability to collaborate with fellow associates and stakeholders for results.
  • Demonstrate and advocate integrity and ethical behavior throughout the supply chain.
  • Sound problem solving, analytical and decision making skills.
Interested candidates who meet the above qualifications and experience should apply for the role via the address below by 12th June 2015 quoting the specific role you are applying for on the envelope.

The Group Human Resource Manager
P.O.Box 30135-00100
Nairobi

Only shortlisted candidates will be contacted.

Saturday, 8 June 2013

FMCG Brand Manager Job in Kenya

Job Title: FMCG  Brand Manager

Purpose of the role:

o
Build local understanding
 
o Regular use of research findings, market data, consumer, customer and shopper opportunities.
 
o Champion on a continuous basis consumer understanding to secure a truly consumer-led vision and strategy.
 
o Understand broad consumer trends and also specific consumer issues with the brand.
 
o Assimilate and interpret the Brand Health Check and other Quantitative data. o Understand and use appropriately a broad range of ad hoc research tools.
 
o Identify opportunities for local business to drive growth
 
o Adjust brand plans in the light of new category understanding, competitor activity or market changes
 
o Brand audit: annual structure review of core data business performance, brand health and competitive context (Define Jobs to be done/measurable objectives ; Define Activity plans/Schedule)
 
o Establishes channel priorities and opportunities to bring the brand to life at the point of purchase
 
o (Promotions planning, budget setting / Interface with trade marketing)
 
o Managing launch/re-launch plans
 
o Execute launch plans using funds efficiently to achieve measurable objectives and grow the business
 
o (Ensure excellent execution of launch plan to drive distribution , trial, loyalty and awareness)
 
o Communication and activations deployment; Manage communication plan (360° activation program,
  • Implement integrated above and below the line brand plans
  • Manage budget
  • Establish productive working relationships with local support agencies
o Leads multi functional teams to execute the national brand plan in keys channels and achieve the  brand objectives weekly meetings to review and follow marketing and trade activities, define the demand
 
o Constantly evaluates performance of national support activities and in-store implementation against measurable objectives
  • Track market trends and competitors activities/ Post evaluate Launches and promotions
  • Monitors market shares, distribution and brand health attributes
  • Use learning to identify solutions for future activities/ Analyse competition activities to better counter them
o Managing resources and making adjustments to deliver Annual plans and Profit targets
  • Monitors and protect brand profit margins
  • Controls brand expenditure vs. budget
  • Makes budget adjustments in response to market events and competitor movements
Qualifications & Skills:
  • Marketing/Business degree.
  • 5 years of experience in a similar position in FMCG
  • Team alignment/leadership
  • Self motivation
  • Good command in English
Application Process:
 
Interested candidates are invited to strictly email their cover letter and CV, clearly detailing their current remuneration and expectations to recruitment@odumont.com  before end of day 15 June 2013 
Only short listed candidates will be contacted

Thursday, 6 June 2013

Brand Manager Job in Kenya

Brand Manager

Deadline: 12/06/2013

Job Description

Brand Manager you will be responsible for developing and executing marketing communication and brand strategies and working closely with international partners. 
Will undertake marketing consumer research, and make recommendations on best market segments to target. 
As some of the portfolio will be international products, brand manager will also be involved in localizing communication strategies and packaging of products.

The incumbent will be responsible for developing and executing brand, sales and marketing strategies aligned with business plans to obtain overall organisational objectives.

Duties & Responsibilities
  • Leading the strategic planning process for the assigned brands based on key consumer insights to enhance current portfolio and improve communication with consumers.
  • Involvement in the development of the company’s long term planning that identifies new business opportunities, markets and partners.
  • Working closely with distribution partners and Marketing Research companies to obtain relevant information, including the development and implementation of brand audit studies and focus groups.
  • Monitoring and analyzing business performance vis-à-vis business goals (awareness, share, consumer diagnostics, profitability, etc.) and the competition.
  • Implementing the marketing plans by working with internal and external suppliers to deliver in a timely manner and on budget.
  • Coordinating the development of communication materials such as catalogues websites, brochures, packaging and in-store displays.
  • Traveling internally and internationally to ensure the relationship with distributors and suppliers is maintained.
  • Delivering internal and external presentations regarding new product introductions, marketing materials, business objective and communication strategy.
  • Establishing performance specifications, cost and price parameters, market applications and sales estimates.
  • Coordinating regular meetings and preparing regular reports outlining the brands’ performance.
  • Managing the status of projects, product testing and the evaluation of external agencies.
  • Develop action plans and measurement tools for brand campaigns
  • Provide support in development of annual Marketing Plans as well as the brand plan calendar
  • Evaluate market data related to the brand objectives communications and action recommendations
  • Utilize trend analysis and other tools to identify and explore possible opportunities for growth.
  • Liaise with operations managers, vendors and Marketing team with regards to execution of Brand campaigns incl. but not limited to TV/Radio adverts, leaflets
  • Apply knowledge of the organisational systems, structures, policies and procedures to achieve strategic objectives
Skills:
  • 7 years Brand Manager experience in FMCG essential, with a strong preference for food experience
  • Strong commercial and financial acumen
  • Experience implementing branding and communication strategies
  • Exceptional stakeholder management skills
  • Degree in Business and Marketing discipline
  • Computer literacy
  • Project and program management
  • Commercial awareness
  • Build and maintain Company Brand
  • Relationship management
  • Customer orientation and relationship building skills
  • Leadership and decision making skills and experience
  • Excellent communication and problem solving skills and experience
  • Assertive team player; energetic, self-starter who aims and maintains high levels of productivity, and is results-orientated
Application Process

Interested candidates are invited to strictly email their cover letter and CV, clearly detailing their current remuneration and expectations to recruitment@odumont.com  before end of day 12 June 2013. 
Only short listed candidates will be contacted

Saturday, 4 May 2013

Brand Manager Job in Kenya

Brand Manager
Summary

Our client is a leading global FMCG manufacturer of a wide range of products in Healthcare, Hygiene and Homecare Categories.

They are looking for a young, driven, vibrant and committed individual who will be responsible for the development and growth of key brands so as to maximize long term sales and profitability.

Reporting to the Marketing Manager E.A, you will be responsible for the development of assigned brands through the achievement of specific growth objectives.

You will lead the brand growth agenda in line with the overall category strategy and deliver effective product development programmes.

Responsibilities
  • Manage and monitor brand performance to maximize short and long term sales, market share and profitability
  • Develop and implement annual business plans
  • Monitor competitor activity and take appropriate action
  • Develop, recommend and lead the execution of local marketing plans
  • Manage the effective deployment of the marketing budget
  • Contribute to development of category strategies and innovation plans
  • Develop and execute annual marketing including media plan
  • Initiate market research projects; put in place market plans and activities based on consumer and customer insights
  • Lead the development of local copy strategy / executions
  • Coordinate with the sales function for the execution of pricing and distribution          strategies for assigned brands
Qualifications:
  • Business degree or equivalent from a recognised university. An MBA will be an added advantage
  • Professional marketing qualification
  • More than 5 years of brand management experience
  • Experience of the advertising industry highly desirable
  • Research experience is also highly desirable
How to apply:

Send your application including a covering letter and detailed CV highlighting relevant experience, details of current and expected salary, a daytime phone contact, email address, and the names of three professional referees by close of business Friday 17th May 2013.

Adept Systems
Management Consultants
P O Box 6416, Nairobi, GPO 00100
Email: recruit@adeptsystems.co.ke

Only short listed candidates will be contacted! Please note that we do not charge fees for receiving or processing job applications.

Saturday, 6 April 2013

British American Tobacco (BAT) Brand Executive Job in Kenya

British American Tobacco Employment Opportunity
 
Marketing Vacancy
 
Job Title: Brand Executive 
Job purpose 
The retail environment has never been more complex or competitive, but if you think like us you’ll be equally excited by the opportunities and excellent rewards of overcoming challenges and meeting your full potential. 
As a Brand Executive you’ll be supporting the Brand Manager in the development of new and existing brand propositions, from defining consumer relevant positioning to planning and implementing supporting activities. 
You’ll lead given brand projects, ensuring the execution is within brief, and drive fact based decision making through the provision of market analysis and reports with clear recommendations for action. 
You’ll need to be a strong self starter, be willing to take responsibility and enjoy getting things done in a pressured environment. Substantial coaching, on-the-job and functional training will be provided as part of a clearly defined development plan with tasks being assigned in line with your competence and development needs. 
This is a developmental role for someone who wishes to become a successful brand manager in the future and if you have talent and motivation to succeed, you’ll find support and encouragement every step of the way.
Key Deliverables
  • Assist the Brand Manager in developing and executing brand plans to meet brand objectives and strategies.
  • Work with Trade Marketing in the preparation of engagement programmes and cycle plan activities to ensure brand strategies and objectives are effectively executed and evaluated at field level.
  • Promote brand understanding, insights and commitment throughout the organisation.
  • Employ consumer dialogue principles as the key route to the consumer.
  • Differentiate marketing activities according to consumers’ disposition towards the brands.
  • Promote fact based decision making through data-analysis, reporting and providing sound recommendations.
  • Apply best practice in brand management to optimise efficiency and effectiveness.
  • Report and analyse brand performance in a clear, concise manner with focus on required actions.
  • Analyse market research data in order to understand brand issues and market opportunities.
  • Monitor the implementation and results of operational brand plans and recommend changes to brand programmes.
  • Monitor and report brand expenditure to ensure it does not exceed budget defined in operational brand plan.
  • Monitor external agencies to ensure brand programmes are performed with required quality and agreed cost & timescales.
Requirements:
  • Degree in Marketing or a business related field.
  • 3 years experience in marketing and/or similar roles within an FMCG organisation.
  • Awareness of product development, trade and consumer insights, copy strategy and ATL/BTL communication.
  • Fluency in written and spoken English.
  • Ability to speak French is an added advantage.
  • Strong analytic skill & logical/creative thinking.
  • Good management and interpersonal skills.
  • Ability to deal with both internal and external stakeholders. Commercial approach to all activities.
  • Possess exceptional initiative and strong decision making ability.
  • Affinity with analytical activities and software systems. Desirable requirements
  • Excellent communication, presentation and interpersonal skills.
  • Excellent planning and organizational skills.
  • Budget management.
  • Be self-motivated and have the ability to work independently.
  • Computer literacy as well as strategic thinking abilities. 
For further information and to apply: www.bat.com 
Applications close on 19th April 2013

Thursday, 28 March 2013

Safisana Group of Companies Brand Manager Job Vacancy

The Safisana Group Limited (a Group of companies) which comprises of various subsidiary companies that have been founded to offer home improvement solutions is looking for a Brand Manager.

The Brand Manager will be involved in:
  • Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits
  • Looking at the pricing of products and analysing the potential profitability
  • Generating names for new and existing products and services, coming up with ideas for new packaging designs, including shape, size, colours, fonts and imagery
  • Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers
  • Checking marketing copy
  • Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
  • Monitoring product distribution and consumer reactions through focus groups and market research
  • Coordinating the launch programme to external customers as well as employees.
  • Represent the company at all creative meetings, including photo and film shoots.
  • Create a lasting impression among consumers and improving product sales and market share.
  • Monitor market trends and oversee advertising and marketing activities to ensure the right message is delivered for their product or service.
  • Work closely with many teams, including product developers, researchers, marketing personnel and creative agencies to make sure the company brand, values and image are followed.
  • Attend product launches, conferences and exhibitions.
  • Regularly travel to attend meetings with creative agencies.
  • Create brand guidelines and making sure that employees follow them.
  • Oversee the entire creative process for a single product, or group of products and services.
The ideal candidate should 
  • Have an instinctive feeling about future product concepts
  • Have good analytical skills
  • Be a good listener, able to respond to results and consumer research
  • Be an excellent communicator, both verbally and in writing
  • Be enthusiastic about our product area.
  • Have a Degree in Public relations, Marketing, Bcom or social sciences
  • At least 1 year experience
Applications (CV and cover letter) should be sent strictly via e-mail to info@safisana.co.ke and should reach us not later than 15th April 2013.

Safisana Group Limited is an equal opportunity employer and does not discriminate against: color, race, nationality, ethnic or national origin, religion or belief, gender, marital status, sexual orientation, age, HIV/AIDS status and disability.

Only short listed candidates will be contacted. 
Canvassing will lead to automatic disqualification.

Thursday, 21 March 2013

Marketing Manager / Brand Manager Job Vacancy in Kenya

Dynamic People Consulting is recruiting a Marketing Manager / Brand Manager for one of its clients, an International innovative mobile marketing agency. 
The main role of the Marketing Manager / Brand Manager will be client engagement and project management of key clients.

The Marketing Manager/Brand Manager will specifically be responsible for the following:
 
The successful candidate should have the following qualifications:
  • Creative and strategic ideation to meet client business needs;
  • Business development in the market to grow the client list;
  • Day to day management of key accounts;
  • Project management;
  • Reward & redemption modelling, ROI management;
  • Accounting and invoicing.
  • Bachelor’s degree in Marketing or any other the relevant field;
  • Seven (7) to ten (10) years experience at a senior level in the FMCG industry;
  • Should be commercially sound with an entrepreneurial attitude;
  • Proven relationship building skills;
  • Comfortable performing with a KPI driven environment;
  • Capable of creativity and innovation;
  • Possess the ability to work independently;
  • Possess excellent communication skills.
If you believe you qualify for this position, please apply for the position by uploading your CV to our website: www.dpckenya.com under Vacancies.

Only qualified candidates shall be contacted

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